Ep. 42: Owning It Ft. Jacquelyn DeJesu of SHHHOWERCAP

“I want to be the beacon of hope for every woman who wants to put an idea out in the world.” - my guest Jacquelyn De Jesu, the CEO, founder and creative director of Shhhowercap

I left this conversation feeling so inspired! Jackie is just the best and I feel so lucky I was able to grab her for some time on the #nakedbeautypodcast. Before becoming the wildly successful entrepreneur she is today – Jackie, the product of two creative parents (a hairdresser & set-designer), was growing up in Baldwin, Long Island. We talk about the trends of yore she embraced in her youth: Solo pants (remember these?!), chunky highlights, French tip acrylics & fake tans. Jackie received attention at an early age when she developed earlier than her peers but she embraced her newfound curves and it allowed her to understand the power of female sexuality early on. We discuss the importance of the body pos movement, diversity in advertising and how she’s been able to create an inspiring culture for her company and her team. She explains how she knew corporate America wasn’t for her long-term and we discuss using your talents for your own brand vs creating for someone else. But she also keeps it real about what’s required to run a successful company. Balls drop and self-sacrifice is real -- but she was willing to deprioritize herself to see crazy growth early on.

We talk about the French approach to family and having a healthy marriage (her husband is also a creative and 100% supportive of her girlboss moves), and the importance of a good support system. Jackie explains that if you create a great brand, you will get funding and she believes in the power of design to create big business.

Jackie loves:

Having a personal trainer (an indulgence that makes a big difference) She will happily spend money on Sakara (100% plant-based organic meals) https://www.sakara.com

Kristen Noel crawley Eyemasks (to brighten, moisturize & lift your under-eye area) https://kncbeauty.com/products/knc-star-eye-mask

Credo Beauty Vital Foaming Cleanser https://credobeauty.com/products/vital-foaming-cleanser

Rosebud Salve https://www.sephora.com/product/rosebud-salve-P42204

Nars Schiap Semi Matte Lip (she feels naked without a lip) https://www.narscosmetics.com/USA/schiap-semi-matte-lipstick/0607845010418.html *** Make sure to follow Jackie on Instagram (she’s amazing): https://www.instagram.com/deejayzoo/

And obviously get yourself and everyone you care about a Shhhowercap: https://www.shhhowercap.com/shop/

*** SO SO excited about the NAKEDBEAUTYPLANET community on Instagram! I’m sharing lots of my DIY beauty recipes, make-up inspo, and of course all things #nakedbeautypodcast Follow >> https://www.instagram.com/nakedbeautyplanet/ https://www.instagram.com/nakedbeautyplanet/

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This episode was mixed by Laila Oweda

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